Summer is Here, Remember To KEEP COOL

• STEP 1 - STORE COOL!

Before departure and as long as the film pack is still unopened, make sure to store it at 5 to 18°C (41 - 65°F) to guarantee best image quality upon usage.

• STEP 2 - PACKING CORRECTLY!

Never squeeze a film pack or you will lose part of your picture. Always hold the pack by its edges.

• STEP 3 - CHECKING IN!

Traveling with Impossible Instant Films through an X-ray scan does not harm the film. Any film below 800 ASA is safe to travel through an X-ray scan with.

• STEP 4 - BEAT THE HEAT!

If the thermometer shows more than 28°C / 82°F, Color Shade images tend to turn towards orange/yellow, Silver Shade images become brown. To prevent this drift from the regular color spectrum, make sure that the film and camera are not getting too hot and cool the shielded images immediately after ejection from the camera - you can hold the print against a cold drink can, put it in the fridge or even into cold water. And always, make sure to shield your images from light as they eject from the camera immediately!

• STEP 5 - PERFECT TIMING!

The color performance of Impossible Films depends on the available light. Natural light is perpetually changing in color, direction and quality. Don't shoot around noon but wait for mid-morning or afternoon light, which are best for instant photography.