12 Weeks. 12 Rolls. One SLR film Camera.

What’s Included:

🎥 SLR film Camera – your everyday creative control , exposure setting in shutter , aperture 

🎞 12-Roll Film Supply – one roll per week (colour & B&W mix).

🧾 12 Dev + Scan Credits – all processing covered.

📸 12-Week Film Challenge – weekly creative prompts to train your eye.

💬 Check-Ins – 10–15 min weekly / monthly personal calls to beat roadblocks.

🚶♀️ Photo Walk + Intro to B&W Workshop – learn to shoot, develop & scan.

🌟 Community Support – grow with fellow light-seekers.

Why Join:

• Build real creative habits in 12 weeks

• Train your aesthetic sense & photographic intuition

• Re-ignite your love for film in a fun, guided way

🌸 Spring Into Action: Train Your Eye, Elevate Your Photography

As the weather warms up and Melbourne starts to bloom again, it’s the perfect time to take your film photography to the next level. How? Easy — follow our 12-week film photography challenge designed to sharpen your aesthetic sense, build creative discipline, and make shooting film a habit you love.

The AI Fog Moment 🤖💭

Recently, my phone ran out of data. Usually, I’d just talk to ChatGPT while driving to help me plan ideas or solve problems. But suddenly, I couldn’t. I had to think for myself again — and wow, my brain hurt! That moment made me realise how much I’d been relying on AI to prioritise and solve everything. Without it, I felt this strange mental fog. It hit me — I might’ve been outsourcing my creativity a bit too much.

As AI becomes more powerful and everywhere, do you know what’s becoming even more valuable?
👉 Having a good eye — your own aesthetic sense.

And here’s the best part: that’s not something you’re just born with. Sure, some people have a natural flair, but most of us can train our eyes — just like we train our muscles or minds.

Lessons from Wei Wei’s Eye for Beauty 👀✨

Take my wife, Wei Wei. People always tell her she has such a sharp aesthetic sense — whether it’s photography, styling, or creating visual harmony. For a long time I thought she was just “naturally gifted,” until I saw what went on behind the scenes.

Before every photoshoot, she would dive deep into research — scrolling Pinterest boards, collecting inspiration, and even sketching poses to remember during the shoot. Back in her teen years, she was already building this skill — flipping through Vogue and Harper’s Bazaar, cutting out layouts she loved, and creating scrapbooks filled with ideas. No wonder she developed such a keen eye. It wasn’t luck. It was practice, curiosity, and passion.

Monet’s 250 Water Lilies 🎨

If you still think “a good eye” is just a gift, here’s a story for you. Claude Monet — yes, the guy who painted those dreamy water lilies — didn’t just paint one masterpiece. He painted over 250 versions of the same scene before creating the one we all know today.

That’s dedication. That’s repetition. That’s the power of training your visual instinct.

Psychologists like Adam Grant (in his book Hidden Potential) remind us that mastery isn’t just about brute force or 10,000 hours — it’s about making the process enjoyable and structured. In other words, if you scaffold your growth and make learning fun, you’ll get much further.

Build a Habit, Not a Hustle

It takes around 21 days to build a new habit — to literally rewire your brain through neuroplasticity. So imagine what you could achieve in 12 weeks if you dedicated yourself to seeing differently, to truly noticing light, colour, and moments.

Our 12-week film challenge is designed exactly for that — small, consistent creative exercises to help you train your eye, find your voice, and rediscover the joy of photography in an AI-saturated world.

So — are you ready to spring into action? 🌸
Join me on this journey to sharpen your senses, strengthen your creative muscle, and fall in love with film all over again.